by admin | Apr 23, 2018
Holy Cross Germantown Hospital “My Surgery” – Surgery Service Line Campaign The Challenge Holy Cross Health is a not-for-profit health system based in Montgomery County, Maryland. Providing inpatient, outpatient, and innovative community-based...
by admin | Mar 26, 2018
Amputation Prevention Centers of America Situation RestorixHealth came to Springboard with two branding challenges. First, was to integrate the recently acquired Amputation Prevention Centers of America brand. This caused a decision to either support it as a...
by admin | Apr 9, 2016
Lehigh Valley Health Network Health System & Identity Branding Campaign Springboard was hired to perform a comprehensive brand engagement to help LVHN strengthen their brand. Like many healthcare organizations, theirs was a “house of brands,”...
by admin | Apr 9, 2015
Funeral and Memorial Information Council “Have the Talk of a Lifetime” Death Care & Memorialization Consumer Branded Campaign The Challenge The Funeral and Memorial Information Council (FAMIC) is an “association of associations”...
by admin | Apr 9, 2015
Beebe Healthcare System-wide Brand Strategy and Identity Updates The Challenge To create a new name and identity for the Beebe organization as it expanded to outpatient and other services besides the hospital. Objective To use the brand strategy and identity...