How to Pitch a Marketing Plan & Budget — Lessons from the Shark Tank Smart marketers will treat C-suite presentations as if they were walking into the “Shark Tank”. They not only need to pitch their marketing plan and budget to leadership. They...
Subsequently, one of the benefits of working closely with a Hospital C-suite on branding initiatives is developing a deep understanding of their goals, motivators and pain points. Here are some of the techniques (strategic and tactical) that we’ve employed on behalf...