Brand Identity – Less is More

Brand Identity – Less is More

by | Feb 10, 2016 | Branding & Identity, Springboard News

A logo redesign is one of the most rewarding projects to be involved in. There is a real sense of responsibility to the brand and a lot of pressure to get it right. Not only does a new identity need to be authentic to the brand, it also needs to be able to stand the...

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