Springboard Brand & Creative Strategy Portfolio
Hospitals and Health Systems
Springboard helps hospitals and health systems, large and small, elevate their brands and amplify their voices. Our work in this category includes brand strategy, rebranding, identity development, naming, internal communications, brand, and service line advertising campaigns. Our goal is to provide the strategy, creative, and implementation that drives market share and growth.
Medical Associations
Springboard helps medical associations demonstrate value. Value to their members through the development of member marketing tools and branding campaigns that clarify and elevate the members’ medical specialty to referral sources and patients. Value to the associations through membership campaigns that increase new members and retain existing one. Association value extends to branding the association by differentiating and elevating its importance across the healthcare landscape.
Specialty Practices
Springboard helps establish specialty practice brands in the marketplace by developing creative advertising campaigns and media strategies that drive patient engagement and increase patient volumes.
Healthcare B2B
Through our close and strategic work with hospital and health system leadership, Springboard has a unique eye into what matters most to the C-Suite. We use this knowledge to position and develop creative marketing campaigns for B2B clients that resonate with their target customers.
