Owensboro Health Brand Architecture Strategy Goals Generate consistent brand recognition for Owensboro Health Help audiences understand the depth and breadth of the system Obtain cost efficiency and exposure of promoting a single brand Develop brand standards to keep...
UCA Urgent Care Association The Challenge UCAOA is recognized as the largest, most notable trade and professional association in urgent care. Through its education, networking, expertise, tools and resources, UCAOA can properly teach startup urgent care centers to...
Amputation Prevention Centers of America Situation RestorixHealth came to Springboard with two branding challenges. First, was to integrate the recently acquired Amputation Prevention Centers of America brand. This caused a decision to either support it as a...
Funeral and Memorial Information Council “Have the Talk of a Lifetime” Death Care and Memorialization Consumer Facing Brand Campaign The Challenge The Funeral and Memorial Information Council (FAMIC) is an “association of...
Lehigh Valley Health Network Health System Identity and Branding Campaign Springboard was hired to perform a comprehensive brand engagement to help Lehigh Valley Health Network strengthen their brand. Like many healthcare organizations, theirs was a...