by admin | Dec 4, 2024
Introducing the Rebranding of Community Healthcare System Overview Phase I Upon completing the internal launch of Powers Health, it is time to communicate the rebrand to patients and consumers through the Powers Health External Communications plan. As our team...
by admin | Apr 23, 2024
Holy Cross Hospital “Think Again – Think Holy Cross Hospital for Neuroscience Care” Service Line Campaign The Challenge Despite Holy Cross Hospital’s mix of long standing neuroscience offerings and establishment of new, comprehensive...
by admin | Sep 12, 2022
American Academy of Orthopaedic Surgeons Membership Recruitment and Retention The American Academy of Orthopaedic Surgeons (AAOS) engaged Springboard to boost member retention and acquisition. Specifically, we were asked to develop an overarching marketing strategy,...
by admin | Sep 12, 2021
Society for Vascular Surgery Branding: Member Positioning Society for Vascular Surgery (SVS) consistently ranked “branding” as their #1 strategic initiative. SVS engaged Springboard to “brand” its members, vascular surgeons, with the following key goals: Increase...
by admin | Jul 30, 2021
Westgate Dental Care Overview Recently, Westgate Dental Care came to Springboard to differentiate their practice, seeking a higher level of medical/dental messaging. We started our engagement by defining a unique brand position for Westgate. To get to our answer, we...
