Special Year in Review for 2022
Since 2022 marked the 20th anniversary of Springboard, it’s especially meaningful to a year in review (and past two decades) and to plan ahead for the next several. Billy Joel’s lyrics in “Piano Man” have special significance as I start my fifth decade in this...
Brand strategy . . .
. . . is a critical link to employee recruitment & retention The effectiveness and importance of brand strategy on customer recruitment and retention is widely acknowledge. Well regarded brands show up on the asset sheets of major corporations and are responsible...
Hospitals Have Never Received This Much Interest & Praise
If your hospital website is like most, it has realized significant increases in traffic over the last couple of months. And, chances are, your telemarketing programs – both inbound and outbound – have pushed the boundaries of overtime and exhaustion. Of...