


Powers Health External Communications
Introducing the Rebranding of Community Healthcare System Overview Phase I After completing the internal launch of Powers Health, it was time to communicate the rebrand to patients and consumers. As our teams considered the best strategy, one thing was clear – the...
American Academy of Orthopaedic Surgeons
American Academy of Orthopaedic Surgeons Membership Recruitment and Retention The American Academy of Orthopaedic Surgeons (AAOS) engaged Springboard to boost member retention and acquisition. Specifically, we were asked to develop an overarching marketing strategy,...
Society for Vascular Surgery
Society for Vascular Surgery Branding: Member Positioning Society for Vascular Surgery (SVS) consistently ranked “branding” as their #1 strategic initiative. SVS engaged Springboard to “brand” its members, vascular surgeons, with the following key goals: Increase...