Award-Winning Hospital Branding Blog

Springboard Brand & Creative Strategy is pleased to present to you our award-winning blog on hospital branding. Therefore, as an innovative branding and communications firm with clients ranging from leading health systems to medical associations, we are constantly thinking and writing about many of the latest trends and forces impacting healthcare organizations.

Follow our hospital branding blog and learn from the lessons of others in the areas of social media, brand building, advertising, integrated marketing, and strategic thinking.

If you have any questions about hospital branding or healthcare marketing, please feel free to contact us..

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To read the latest additions to our blog, scroll down.

Reviving Healthcare Brands CSR

Reviving Healthcare Brands CSR

Twenty years ago, when some companies were "printing money," corporate social responsibility (CSR) strategies were often developed as a way to deflect consumer attention away from big profits, write-off more expenses, and - in fairness to those who did - do good for...

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